Your D&G Guide to Fulham

Fulham Area Guide

Why Everyone wants a Fulham Property
Home of two Premiership football teams and site of the Hurlingham Club and Fulham Palace, Fulham provides a wealth of distinguishing features that make the area highly desirable to both families and young professionals alike. Fulham benefits from a good mix of houses and London apartments and is popular with all kinds of buyers and Tenants. The pleasant family atmosphere attracts single professionals, couples and larger families, and many residents choose to live their entire lives in a Fulham property.

The area boasts numerous green spaces and is in close proximity to shopping and dining on the King’s Road. Fulham benefits from being one of the safest areas in London and also from its good quality housing stock and communication links to the West End and the City. Space is at a premium and a new house for sale in Fulham is a rarity.

The inexorable rise in property prices in central London in recent years can be attributed to lack of supply and increasing demand. Douglas & Gordon’s sales manager and leading Fulham estate agent, Emma Hanks, describes the rush for Fulham property scene in the past few months; “Twenty people through the door on the first day and homes selling in one week!” Property prices within the SW6 postal code are still impressive: a one-bedroom flat for sale in Fulham will fetch £300,000 while the sky is the limit for larger Fulham properties.

Douglas & Gordon’s Fulham estate agency has established strong ties within the community, providing a personal touch when selling and letting our many properties.

Recent Market Activity
In recent months, Douglas & Gordon’s sales and letting agents have seen Fulham property prices continue to increase across the board, affecting properties from one-bedroom flats to five-bedroom family houses. This increase in prices can be attributed to the reduced number of properties coming to the market and now applicants must be in position to move immediately to give them the best chance of attaining the best quality properties, as competition is high.

Our Fulham sales department has continued to see strong demand for properties, and for well presented opportunities vendors are often receiving multiple offers at or above the asking price.

The rentals market is proving very strong in particular for large family houses. Increased demand from international clients relocating to the UK and existing residents refurbishing or extending their own properties has meant that landlords are receiving multiple offers from tenants for longer committed terms with fewer break clauses.

Potential tenants looking for property to rent in Fulham are no longer spoilt for choice, however they are still discerning and less well presented opportunities do remain available for longer.  Landlords are advised to make their Fulham properties as appealing as possible, focusing on neutral décor, ample storage space and modern kitchen and bathroom fittings.

The good news is that Fulham property is as popular as ever! Our local agents have found that more and more applicants leaving Kensington and Chelsea for the late Victorian buildings of SW6, in search of more space and better value for money.  A one-bedroom flat to rent will start at £325 per week, while a five-bedroom family house for rent in Fulham will be available for around £1700 per week.

Fulham is still an area with a wide range of attractive property on offer. SW6 offers excellent direct links into the city on the district line, as well as easy access to routes leading out of London. The Fulham area also boasts a fantastic range of schools, nurseries, parks and gyms which draw families and young professionals to the district.

Contact Douglas & Gordon, Fulham’s most innovative estate agent and letting agent, to learn more about our Fulham property available for sale or rent.

Shopping & Food

Fulham has numerous shopping options. Probably the best-known is New King's Road, which hosts a variety of boutiques, specialist food shops and restaurants. Fulham Road offers a more family orientated shopping experience with the likes of Pollyanna, and little deli's and coffee shops such as Local Hero. North End Road & Fulham Broadway supply all the high street conveniences.

You'll be spoilt for choice as far as food shopping goes in Fulham. There's the Union Market at Fulham Broadway which gives shoppers the experience of a farmers' market with the convenience and reliability of supermarkets, an excellent option for special occasions. For specialist cuts, there's the Parsons Nose, Randalls, Copes Seafood and Elizabeth King, all scattered around Parsons Green. For the everyday food shopper, there's a choice of Waitrose, Sainsbury's, Tesco and the Co-op.

Culture & Leisure

Fulham has a lot to offer all residents of all ages and interests. There's Fulham Palace, the spectacular grounds of which can be enjoyed by the whole family, as can Fulham Pools. Fulham is also home to two football clubs, Chelsea FC and Fulham FC. What's more, Fulham is home to one of the most widely recognised private members' clubs, The Hurlingham Club, which offers a variety of activities.  

Fulham Broadway is home to Fulham Town Hall, which has a variety of uses from family celebrations to business entertainment, meetings and products launches. With an onsite registrar service and 'The Grand Hall', the Town Hall can also offer the perfect wedding package.

Fulham and Baron’s Court boast numerous nursery, primary and secondary schools as well as services for those with special educational needs and colleges offering higher education courses.